MARKETING AUTOMATION
Have you heard of automation? Of course you have – almost everything is automated these days. Automation is the process of using technology to tasks
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Have you heard of automation? Of course you have – almost everything is automated these days. Automation is the process of using technology to tasks
By: Khushbu Bhavnani Marketing and expansion of an organistaion go hand in hand, and both are perpetual processes. Many economists, management experts and specialists from
By: Khushbu Bhavnani Launched by the Government of India, Digital India is campaign to embolden the society digitally. The promotion and accessibility of internet and
By: Khushbu Bhavnani Ever wondered what is that Mc Donalds do, to have such a huge and ever-increasing customer base? Or why Rolls-Royce is highly
Quoting the marketing management master, Philip Kotler – “Good companies will meet needs, great companies will create markets”; Indeed, the ultimate objective of marketing is
By: Khushbu Bhavnani Dale McConkey said, “A management truism says structure follows strategy. However, this truism is often ignored. Too many organisations attempt to carry
Out of all the social media apps, LinkedIn is the most professional of the lot. It’s an American employment service where people can find recruitment,
BY: KHUSHBU BHAVNANI Business Process Re-Engineering, commonly referred to as BPR, is a process of radically redefining operations and designs of operations with an organization.
By: Khushbu Bhavnani The importance of content is can be appreciated by the fact that in1986, Bill Gates wrote an essay titled ‘Content is
First of all… what is ENHANCED ECOMMERCE TRACKING? The old way used analytics to collect data about the consumer after the purchase is done. But
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