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How To Install Google Analytics Pixel To Website Using Google Tag Manager

You have successfully installed Google Tag Manager (GTM) on your website…

If not, check this article on “How To Install Google Tag Manager (GTM) On A Website

Now, You want to manage all of the marketing tags at one place and currently you want to install “Google Analytics”…

Let’s Start –

1. Go To "Admin" Area In Google Analytics and Click on "Tracking Info"

install google analytics with the help of google tag manager

2. After Clicking On "Tracking Info" - Click On "Tracking Code"

installing google analytics with the help of google tag manager

3. Now, Copy The "Tracking ID" Not The Whole Code

google analytics installation with the help of GTM

Remember, You only need the “Tracking ID” as GTM has inbuilt template for “Google Analytics”.

Now, Let’s Move To “Google Tag Manager (GTM)” Account

4. Open Your GTM Account and Click On "Add A New Tag"

install google analytics with the help of google tag manager

5. Name Your Tag and Click On "Tag Configuration"

install google analytics with the help of google tag manager

6. Choose "Google Analytics: Universal Analytics"

installing GA with the help of google tag manager

7. Selecting Variable

Under “Google Analytics Settings” – Click On “New Variable” as this is your first time and we will create a new “Google Analytics” variable.

install GA with the help of google tag manager

8. Google Analytics Variable Settings

Now, Name your variable “Google Analytics” so that you can remember that in future, 

and put your “Tracking ID” which we copied from “Google Analytics Account” earlier.

And Then, click on save.

install google analytics with the help of google tag manager

9. Now, Click On "Triggering"

installing GA with the help of GTM

10. Select "All Pages" and Click "Save" After That

installing google analytics

As soon as you will click on the “Save” Button, you have successfully installed the code.

Now, We Just Need To “Publish The Container”.

If you have no idea how you can “Publish The Container” – Read This Post.

Congratulation, You have successfully installed the Google Analytics Code On Your Wbeiste Through GTM.

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